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The Boss
Group: Administrators
Last Login: 23/10/2007 12:58:29
Posts: 115, Visits: 547 |
| Well, I turned on the TV this morning and, like I do most mornings for at least 10 minutes watched the breakfast news. For those not in the UK .. The BBC (British Broadcasting Corporation) have a breakfast news programme that is on every day of the week and whilst it's more business orientated during the week there are more general "features" at the weekend and the mood of the program is much lighter. Well .. anyway ...
Just a couple seconds after turning on .. one of the presenters who is dared by "viewers" to try a new exciting sport each week mentioned he would be doing some indoor skydiving. A few seconds later and the piece was on .. about 2 minutes in total and a very, very smart introduction to tunnel flying. The presenter had a fly, some of the members of the public were interviewed (all of whom thought it was amazing ofcourse.. One of the tunnel rats that works at Airkix was interviewed for a few seconds .. and then Simon Ward the Chief Exec.
Brilliant piece that was repeated about 4 times from what I gather over the course of the morning. Will have done wonders for tunnelflying .. and will have done great things for Aikkix who's branding was everywhere. Good show to Simon and his media contacts!! :-) |
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